Analyzing Macedonian employees work motivation using The Herzberg's motivation-hygiene theory

• Author: Berat Dehari
• Position: American University College Skopje, Deputy Director of Financial Police
• Pages: 42-50

Vo

l.

5

N

o

. 2

J

u

ly

, 2019

A

cademic Journal o

f

Business,

A

dministration, Law and Social Science

s

II

PCCL Publishin

g

, Graz-

A

ustri

a

I

SSN 2410-391

8

A

cces online at www.ii

p

ccl.or

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42

Anal

y

zing Macedonian emplo

y

ees work motivation using The Herzberg’s

motivation-h

y

giene theor

y

PhD

(

C.

)

Berat Dehar

i

A

merican

U

niversity College Skopje

Deputy Director o

f

Financial Police

Abs

tr

ac

t

Motivation is one of the most important issues taken into account in the management fi eld of

study. The main reason for that condition is that the organizations can manage to reach their

goals, and their results as well, by working performance of their sta .

I

f the employee productivity is higher, the organizational success will be also at the highest

level, and vice versa. The organization`s managers continuously are giving their best e orts to

increase the productivity of their employees.

I

n this research paper, it will be used The Herzberg’s motivation-hygiene theory in analyzing

the factors that motivate the workers in the or

g

anizations in North Macedonia. The mentioned

theory is based on the fact that salary of the workers is not essential factor that motivates them

.

For mentioned purpose, the research in this paper titled as “Macedonian employees work

motivation” it will be done on a specifi c sample that includes total of 90 respondents. Research,

it is planned to be carried out in two di erent organizations in Macedonia (public and private),

in order to discover how factors that motivate the workers are valued from the perspective

of employees that have di erent personal characteristics and that are working in di erent

e

nv

i

r

o

nm

e

nt.

K

e

y

words

:

motivation, theories of motivation, intrinsic factors (motivators), hygienic factors.

I

ntr

odu

ct

io

n

When considering the issue o

f

em

p

lo

y

ee motivation, the

q

uestion that arises is which

is the motive most o



en the driver o

f

human work and activit

y

? Ge ing the answer to

this

q

uestion is ver

y

im

p

ortant, es

p

eciall

y

f

or managers, because, the

y

determine the

p

ossibilities o

f

motivating em

p

lo

y

ees in order to achieve more success

f

ul business

results. There

f

ore, the notion o

f

motivation should be thoroughl

y

examined, bearing

in mind that its lack a



ects

p

artial or com

p

lete lack o

f

results or, in turn, gives a

central value. Strong motivation strengthens ambition; gives incentive to work and

hel

p

s in achieve own goals

.

Within the motivation

p

rocess, the

f

ollowing issues can be observed:

•

What needs a



ect the activit

y

o

f

p

eo

p

le in the com

p

an

y?

•

How does e

q

uit

y

and e

q

ualit

y

a



ect motivation?

•

How do ex

p

ectations a



ect em

p

lo

y

ee motivation?

•

How does goal se ing a



ect the work o

f

em

p

lo

y

ees?

•

2

. M

o

t

i

v

a

t

io

n t

heo

r

ies

O

ne o

f

the most im

p

ortant issues in management is the motivation o

f

em

p

lo

y

ees