The development of tourism enterprises in the municipality of Peja

AuthorFatmire Shala Dreshaj - Ruzhdi Matoshi - Kushtrim Dreshaj
PositionUniversity of Business and Technology, Kosovo - University of Peja ?' Haxhi Zeka'', Kosovo
Pages184-190
Vo
l. 4 N
o
.
3
N
ovem
b
er
,
2018
A
cademic Journal o
f
Business,
A
dministration, Law and Social Science
s
II
PCCL Publishin
g
, Graz-
A
ustri
a
I
SSN 2410-391
8
A
cces online at www.ii
p
ccl.or
g
1
84
The development of tourism enterprises in the municipality of Pe
j
a
PhD (C.) Fatmire Shala Dresha
P
h
D. R
u
z
hdi
M
a
t
o
s
hi
U
niversity o
f
Business and Technology, Kosov
o
P
h
D (C.) Kus
h
trim Dres
h
a
j
U
niversity o
f
Peja ‘’ Haxhi Zeka’’, Kosov
o
Ab
str
a
c
t
The development o
f
tourism is di
erent
f
rom other economy sectors.
I
n the market's economy
t
he fate of each sector's businesses is decided by the competition in the market by realizing
consummator’s choices, for the development of tourism overall, there are some exceptions
t
h
a
t c
o
m
e
a
s
a
r
e
s
u
lt fr
o
m
a
n
i
t
ie
s
a
nd
i
nst
i
t
u
t
io
n
a
l c
o
mm
i
tm
e
nts
a
nd
i
nfr
a
str
u
ct
u
r
a
l th
a
t
stimulate the activity o
f
tourism. The activity o
f
development in tourism needs the dynamic
o
f
development by
f
ul
lling the market's requests that just keep growing, and we have
economic growth, a source of income and employment. Now overall the tourism in The
Republic of Kosovo and tourism in municipality of Peja is followed by an entrepreneurship
t
hat doesn't leave the chance of wantin
g
success considerin
g
the infrastructure, the marketin
g
a
nd many elements that overall connect with the development o
f
tourism in The Republic
of Kosovo and especially in the municipality of Peja. Taking into consideration the natural
potential and favorable climate, the rare natural wonders that are represented by Rugova's
C
anyon and other canyons of the
A
lbanian alps, the structure of hotel entrepreneurship in
m
unicipality o
f
Peja, momentarily has seen a growth as the years pass by, but it is
f
ar enough
f
rom
f
ul
lling the market's requests, criteria and a racting tourists. The Republic o
f
Kosovo
a
nd the Municipality of Peja as a place in development is facing a challenge where it has to
b
ring results of capacity growth in the development of touristic entrepreneurship. The point o
f
t
his project is to show where the Republic of Kosovo is in this process and perspective, make a
critical evaluation and make conclusions
f
or which is the best alternative
f
or the development
o
f
touristic entrepreneurship in the Municipality o
f
Peja.
Ke
y
words: Republic of Kosovo, Municipality of Peja,
E
nterprises of Tourism, Natural
P
o
t
e
nt
ia
ls
.
I
ntr
odu
ct
io
n
T
he term tourism means traveling to di
erent
p
laces, that mostl
y
are organized b
y
touristic agencies,
f
or vacations, seeing rare things, nature beauties etc. The di
erences
b
etween the word tourist and tourism, taking into consideration the di
erences in
ex
p
erience, are real because the
y
are a descri
p
tion o
f
ex
p
eriences. From this, tourism
c
an be de
ned as an entiret
y
o
f
di
erent individual ex
p
eriences in relationshi
p
s that
are built b
y
f
ul
lling o
f
human needs, which we mostl
y
name touristic needs.
O
ne o
f
the most acce
p
table de
nitions,
f
or tourism is given b
y
Swiss authors Kunziker and

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