What Money Cannot Buy: The Detrimental Effect of Rewards on Knowledge Sharing

Published date01 March 2020
AuthorVincenzo Cavaliere,Fabrizio Cipollini,Sara Lombardi,Luca Giustiniano
Date01 March 2020
DOIhttp://doi.org/10.1111/emre.12346
What Money Cannot Buy: The Detrimental
Effect of Rewards on Knowledge Sharing
SARA LOMBARDI,ASSISTANT PROFESSOR
1
VINCENZO CAVALIERE,ASSOCIATE PROFESSOR
2
LUCA GIUSTINIANO,FULL PROFESSOR
3
and FABRIZIO CIPOLLINI ASSOCIATE PROFESSOR
4
1
OrganizationStudies, Departmentof Economics and Management,University of Florence,Via delle Pandette 9, 50127,Florence,
Italy
2
Business Organization and Human ResourceManagement, Department of Economics and Management,University of Florence,
Via delle Pandette 9, 50127, Florence, Italy
3
Business Organization, Department of Business and Management, LUISS Guido Carli, Via Romania 32, 00197, Rome, Italy
4
Statistics, Department of Statistics,University of Florence, Viale G.B. Morgagni 59, 50134, Florence, Italy
Given theirextra-role nature, knowledge-sharingbehaviors need to be motivated. However, current literaturefails
to acknowledge that, instead of being determined by one type of motivation, they are more likely to derive from the
joint effect of both intrinsic motivation and extrinsic motivation (i.e., rewards). Based on this, we expect extrinsic
rewardsto crowd out the effect of intrinsicmotivation on knowledge sharing.We go further and contendthat extrinsic
rewardsmight provide a formalcoordination mechanismand interact with an informalcoordinating mechanism(i.e.,
the use lateral coordinationto foster employeesknowledgesharing). Weempirically test this argumenton a sample of
754 employees. The analysis shows that knowledge-sharing rewards significantly hamper the positive effect of both
intrinsic motivation and lateral integrative mechanisms on knowledge sharing, resulting in a detrimental factor for
employeessocial relationships and helpful behaviors.
Keywords: knowledge sharing; motivation; integrative mechanisms; lateral coordination; incentives
Introduction
A long tradition supports the notion that knowledge
sharing is a critical determinant for organizationssuccess
(Černe et al., 2013). Given that strategic knowledge often
concentrates in certain units and individuals, by sharing
their ideas and knowhow employees can hasten the
developmentof new products, strengthenmutual learning,
and contribute to their own creativity (Mesmer-Magnus
and DeChurch, 2009). Being a discretionary, extra-role
behavior, knowledge sharing requires the individual to
be motivated to exchange personal ideas and opinions
with others.
Despite the plethora of studies investigating its
motivational antecedents (e.g., Gagné, 2009), there is
room for exploring how knowledge sharing is affected
by the joint influence of different types of motivation,
such as intrinsic and extrinsic motivations. While the
former refers to an individual engaging in a task or in an
activity for the resulting enjoyment and satisfaction, the
latter defines an individual accomplishing a task in order
to attain some separable outcome, such as a reward, a
special privilegein the group, etc. On a fundamentallevel,
the current debate fails to recognize that knowledge
sharing is not simply determined by one type of
motivation or the other. This is not surprising since the
knowledge-based view tends to assume that individuals
are benevolent cooperators(Dosi and Marengo, 2000),
thus, underestimating the issue of opportunistic behaviors
and (external) incentives (i.e., extrinsic motivation).
However, to some degree, scholars are gradually
acknowledging that both intrinsic and extrinsic
motivations contribute to shape employeesbehaviors at
work (i.e., the motivation crowding effect) (Osterloh and
Frey, 2000; Frost et al., 2010; Gneezy et al., 2011).
Despite this, emerging research has produced quite
Correspondence: Sara Lombardi, Assistant Professor of Organization
Studies, Department of Economics and Management, University of
Florence, Via delle Pandette 9,50127 Florence, Italy, Phone:(0039) 055
2759 736; E-mailsara.lombardi@unifi.it
DOI: 10.1111/emre.12346
©2019 European Academy of Management
European Management Review, Vol. 17, (2020)
1 3 5
170,
5
inconsistent results. Some scholars contend that all
incentive contingency categories (i.e., engagement,
completion, performance, and non-contingent incentives)
undermine intrinsic motivation (Greene, 2011); others
have found that only controlling incentives are detrimental
to intrinsic motivation, while supporting incentives
enhance it (Deci et al., 1999; Cerasoli et al., 2014). Further,
Cameron et al. (2001) demonstrated that extrinsic rewards
negatively impact intrinsically motivated employees when
rewards are tangible and loosely tied to the level of
performance. In addition, to our knowledge, existing
literature has significantly neglected the investigation of
the motivation crowding effect on knowledge sharing.
One exception is Lam and Lambermont-Ford (2010),
who provide evidence of the crowd-out effect (i.e.,
incentives undermining intrinsic motivation) on three case
studies taken from the Anglo-American context.
Acknowledging the need to reconcile existing findings as
well as the shortage of empirical contributions on this
issue, this paper addresses the question of whether extrinsic
rewards for knowledge sharing might hinder the positive
effect of intrinsic motivation by looking at employees
contribution to knowledge-sharing processes.
Our study takes research one step further by addressing
a recent call for a deeper understanding on the interaction
between different coordination mechanisms on knowledge
sharing (Foss et al., 2011). In order to do that, we focus on
the effect of organizationslateral coordination
mechanisms (e.g., liaison personnel, temporary teams,
and permanent teams; Gupta and Govindarajan, 2000) on
knowledge sharing. Allowing a great interaction and
mutual cooperation, these personal (vs structural), informal
(vs formal) coordination mechanisms are likely to provide
employees with the opportunities to increase their
information-processing capacity and knowledge-exchange
participation (Willem and Buelens, 2007). Considering
that coordination is about bringing organizational units
together through communications, IT, leadership, culture,
incentives, routines and procedures(Burton and Obel,
2018, p.4), we ground on prior works (see Arrow, 1964;
Gulati and Puranam, 2009; Crilly and Sloan, 2013;
McEvily et al., 2014) and look at extrinsic rewards for
knowledge sharing as a formal controlling and
coordinating mechanism likely to increase employees
opportunism. Thus, while lateral coordination facilitates
knowledge sharing, extrinsic rewards provide an incentive
to knowledge hoarding. We test this prediction by taking
on an organization design perspective and positing that
extrinsic rewards might hamper the positive effects of
lateral internal coordination, thus, placing emphasis on
the cooperationcompetition relationships that might arise
among organizational members.
The purpose of this article is to more clearly explainthe
links among individualsmotivation, lateral coordination
mechanisms and knowledge sharing by exploring the
interaction effect of both intrinsic and extrinsic
motivation, as well as intrinsic motivation and lateral
coordination mechanisms on employeescontribution
to knowledge-exchange processes. We test these
relationships on survey data drawn from 754 knowledge
workers of 23 Italian manufacturing and service firms,
and we found that both individualsintrinsic motivation
and organizational integrative mechanisms have a
direct, significant, and positive influence on employee
participation in knowledge sharing; however,
implementing extrinsic rewards for knowledge sharing
significantly hampers both these effects.
With our study, we aim to contribute to the
underdeveloped literature on the joint effect of different
types of motivation on employeesbehavior by placing
the emphasis on the contribution that organizational
members can provide to their firms by exchanging what
they know with their colleagues. Further, we attempt to
bridge motivation-based and organization design-based
literature by positing the existence of an interacting
influence between extrinsic motivation and lateral
integrative mechanisms. Moreover, although we test our
hypotheses by usingcompanies based in Italy, we believe
the our results could be generalized to some other
European countries (e.g., Germany, France, Slovakia,
Ireland and Belgium) presenting a similar structure of
the overall industrial system both in terms of distribution
of firms per size (i.e., large, medium,small) and dominant
sectors (manufacturing and services). Lastly, we advance
existing research on the interaction between formal and
informal coordination mechanisms to improve
knowledge-exchange processes within the organization.
Literature review
Knowledge sharing
Effectively managing knowledge may not be a sufficient
condition to achievea competitive advantage with respect
to rivals. Hence, to avoid the loss of strategic intellectual
capital even after individuals leave the organization,
knowledge should be shared with others across all
organizational levels. Knowledge sharing has been
defined as a social interaction culture in whichemployees
exchange work-related experiences and skills with
colleagues, providing them with task information and
knowhow, which help t hem do something bet ter, solve
problems more quickly, and develop new ideas (Černe
et al., 2017). Similarly, Camelo-Ordaz et al.(2011,p.
1444) define it as the actof placing knowledge possessed
by an individual at the disposition of others within the
organization, in such a way that it can be absorbed and
utilized by them.Thus, sharing knowledge with others
can be seen as a particular form of cooperative behavior
S. Lombardi et al.
©2019 European Academy of Management
154

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