AUDIOVISUAL POLICY : STUDY SUPPORTS COMMISSION'S CINEMATIC AMBITIONS.
Every cinema has its audience... But while tastes differ, the internet unites many categories of film-lover, a European Commission study, published on 6 February, has shown. As is often the case, the study marries up with the EU executive's goals. Regarding cinema, the Commission's objective is to develop the supply of online films in order to reach new audiences who do not live near cinemas via the new Creative Europe programme and its MEDIA sub-programme (worth almost 6 million a year).
In the spring of 2013, two consultants interviewed 4,608 Europeans aged between four to 50 years in ten countries (the UK, France...
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