La UE aprueba un paquete de ayudas de 64.2 millones de euros destinado a la promoción de productos agrícolas
Author | Sebastián Romero Melchor |
Position | Abogado |
El pasado 23 de agosto, la comisión europea aprobó una serie de programas destinados a la promoción de productos agrícolas en la UE. Los programas se dirigen a los consumidores comunitarios de frutas, verduras, quesos, lácteos, flores, vino y productos orgánicos.
La medidas promocionales consisten en acciones de relaciones públicas y acciones promocionales que resalten las ventajas de los productos agrícolas comunitarios, en términos de higiene, calidad, seguridad en los alimentos, valor nutritivo, bienestar animal y compatibilidad entre producción agrícola y medioambiente. También se cubre la participación en ferias y otros acontecimientos, campañas de...
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